The Shelby watch movement was born from the concept that checking the time should be as simple as a glance at your wrist. Instead of looking at a smartphone, where we’re apt to actually lose time, we signal a return to the practicality of a well-made wristwatch. Our mechanical watches do not require batteries and will last a lifetime with regular service.
At Shelby Watch Co. we specialize in building mechanical tool watches. In addition to telling the time, each watch is capable of performing another task. Designed and hand-assembled in Canada, our versatile timepieces ensure you always have the right watch for the job.
Shelby Watch Co.
Shelby Watch Co. MEDIC and Tactical MEDIC were featured in Off the Cuff by The Calibrated Wrist . Praised as genuinely useful tool watches designed with real-world first responders in mind, yet versatile enough for everyday wear.
Mainspring Magazine's full feature article on the MEDIC's robust specs and thoughtful design. The review celebrates the unique origin story - ultimately dubbing the MEDIC “as purpose-driven as they come.”
Discovering a passion for repairing vintage timepieces, Matthew McMillan started a hobby in watchmaking. He then blended this new interest with his 15-year career as a Canadian Paramedic to begin initial designs of the MEDIC wristwatch. Those rough illustrations would form the basis for the final prototype and the formation of the Shelby Watch Company in 2023.
Matthew is also a member of the American Watchmakers-Clockmakers Institute (AWCI).
Shelby Watch Co. founder Matthew McMillan begins his career as a Paramedic, which would lead him to designing the MEDIC tool watch.
The Shelby Watch Company is established as a Canadian watch microbrand with a mission to build dual function mechanical watches.
Shelby Watch Co. comes to life with the iconic S submark incorporating elements of the diver down flag along with the full logo design.
An initial prototype of the MEDIC wristwatch is assembled and ready for quality assurance checks and in the field testing.
The Shelby MEDIC dispatches to Kickstarter and this unique First Response watch from Shelby Watch Co. is available for pledges.
A second variation of the MEDIC is designed with a black dial and grey/black bezel.
It is dubbed the Tac-MEDIC.
The first bulk order for MEDIC watches is placed with suppliers and the countdown to pre-orders begins.
With a focus on reusability, a watch roll travel case is selected to house the MEDIC.
The MEDIC and Tac-MEDIC both open up for pre-order at shelbywatchco.ca on June 2, with limited quantities available.
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The MEDIC and Tactical MEDIC Pulsometer/Asthmometer tool watches are here. Sign up to get intel on exclusive drops, promotions, and product launches.